refreshe - Lemon Lime

I like generic store brand soda… well, I like the idea of them.  Here’s this soda that a grocery store chain is putting out there.  They are doing this for one of two reasons.  They either want the generic soda at hand to compete and be favored over the mainstream counterpart, or they just want to make a quick buck in the soda game.  Today I’m giving Safeway store brand soda a try once again, but this time around they seem to be a bit more fancy.  Before the can would just say the flavor with a fun graphic now I’m greeted with the word “refreshe”.  I’m pretty sure they used the word “refreshe” (in all lowercase letters mind you… because that’s more hip) to look the part of a snazzy soda.  The flavor, Lemon Lime, is titled on the lower portion of the can in a pop-art blob.  The can itself is green with equally retro looking designs as well.  Just look at the picture.  The tale here is that they’re trying to at least look like an upscale soda while maintaining the price of a generic one.  This refreshe Lemon Lime is sweetened with HFCS and filled with an assortment of other chemicals.  I feel as if I’ve already dedicated too many words to refreshe Lemon Lime, but hopefully it’s about to prove me wrong.

It has about ¾ of the scent 7up does, but I will note that the carbonation is so prevalent that I can easily hear it.  Putting my ear closer I can even hear some larger bubbles getting into the mix.  Drinking time!

Better than expected, but nothing to write home about.  It has a smoother mouth feel than 7up does which makes it kind of forgettable after each sip is finished.  The aftertaste is a bit stickier much like Sprite.  I’ll tell you right now “those of you who haven’t read all 300+ articles” that I dislike Sprite BECAUSE of that very aftertaste.  The flavor itself differs slightly from both as I feel you can taste more of the lime in this than you can in any of the big 3 Lemon/Lime sodas.  It’s not so strong that it sets refreshe Lemon Lime apart from anyone, but I felt it was worth noting so that’s something.  Going back to the first couple of sentences that are written in this review, I’d have to say that this is just Safeway trying to make a buck in the soda biz while trying to look like they’re making a unique beverage at the same time.  If you like Sprite or 7up and don’t want to spend as much on soda then refreshe Lemon Lime is for you.  If you’re looking for a whole ‘nother experience when it comes to the Lemon Lime soda genre, then be prepared for a can full of “meh”.

~A

The extra "e" is for "extra e"